Shoppers looking to upgrade their summer wardrobes have discovered a one stop shop and unsurprisingly… it’s Kmart Australia.
The bargain retailer’s brand new linen range has been flying off shelves ahead of the warmer months.
Linen is a cool and airy fabric perfect for those who plan to frolic in the sun – and thousands of women swear by the new collection.
Louisa Bella, from Sydney, recently shared a clothing haul.
‘Girls, wake up!’ she said in a video. ‘It’s linen season. Suddenly there’s no point being sad anymore.’
The fashionista bought three new outfits from the store – a patterned white mini dress ($25), a set consisting of a tie-front top ($15) and a maxi skirt ($25), and an oversized shirt ($20) and shorts ($15).
Shoppers shared five-star reviews of Kmart’s linen collection online.
‘The linen is such good quality for the price,’ one said.
Kmart Australia’s new linen range has been flying off shelves ahead of the warmer months
Louisa Bella, from Sydney, recently shared a Kmart linen clothing haul
‘I bought a black mini skirt from Kmart and it’s the buy of the summer,’ another said.
‘I love wearing linen to work because it looks professional and doesn’t feel too heavy,’ a shopper wrote.
Most of Kmart’s linen buys are available in sizes six through 20.
Fashionable Australians are also rushing to their nearest Target stores to get their hands on an ‘It’ girl two-piece set for only $70.
The linen blend scallop hem shorts ($35) and scallop hem top ($35) have been popular ahead of summer.
The outfit has been compared to designs by Australian labels Seed Heritage and Posse.
Seed Heritage’s scallop shell set retails for $240.
Australians have been tightening their purse strings in recent months as the country slowly climbs out of the cost of living crisis, which is why Target’s bargain dupe of the trendy design has been such a hit.
Linen is a cool and airy fabric perfect for those who plan to frolic in the sun – and thousands of women swear by the new collection
Target’s linen blend scallop hem shorts ($35) and scallop hem top ($35) have been flying off the shelves ahead of summer
Shoppers claim the scallop hem adds a layer of chic detailing to an otherwise classic staple.
‘I’m really loving these designs – they’re so gorgeous,’ one said.
Kmart and Target’s clothing ranges have been praised as some of the best value for money pieces on the market with thousands raving about the superior design and quality.
The clothing lines have also been going viral on Australian fashion TikTok with thousands of women sharing their clothing hauls.
‘I’m obsessed with the new summer and linen collection at Target,’ one said.
